GHOST Protein Cereal Teams Up with Cinnamon Toast Crunch for EPIC New Collab🔥
GHOST Protein Cereal is back at it again—and this time, they’ve teamed up with one of the most iconic cereal brands on the planet: Cinnamon Toast Crunch. If you thought the protein cereal craze peaked in 2024, think again.
GHOST: The Brand That Started It All🥣
About a year ago, GHOST made headlines with the launch of their first-ever Protein Cereal, available in two original flavors and packing around 18g of protein per serving. The launch didn’t just go viral—it set off a protein cereal revolution, landing on shelves nationwide at Walmart and sparking a frenzy of imitators. Even big players like Cheerios jumped in!
With nearly nine years of dominance in the sports nutrition space, GHOST has built its reputation through authentic collaborations and premium product innovation. Whether it's supplements, energy drinks, or now cereal, GHOST consistently leads the charge—and this latest release is no different.

GHOST Protein Cereal x Cinnamon Toast Crunch
For the first-ever collaboration in their cereal lineup, GHOST went big—Cinnamon Toast Crunch, arguably the most beloved cereal of all time. This new flavor of GHOST Protein Cereal delivers 17g of protein per serving and promises the same deliciously crunchy, cinnamon-sugar flavor you grew up loving, now with added functional benefits for the fitness-minded crowd.
While full nutrition facts haven’t yet been released, we expect it to fall in line with their previous cereal flavors, which clock in at around 180 calories per serving. Likewise, pricing also hasn't been officially announced; but previous GHOST Protein Cereal boxes retail at $8.47 at Walmart, so it's likely to land in that same ballpark.
Why This Matters🤔
This release marks a new era for GHOST Protein Cereal. The brand is pioneering the fusion of classic childhood favorites with functional nutrition, and judging by early buzz, this flavor is set to become a fan favorite. The move also shows GHOST’s continued dedication to changing the game—not just in sports nutrition, but now in functional food aisles across America.
Personally, I haven’t tried the Cinnamon Toast Crunch flavor just yet, but I’ve been loyal to their OG lineup since day one—buying a box a week, every week. If this newest drop is anything like the others, it’s safe to say it’ll be another must-have protein snack.

"Crush your day by having a bowl (or handful) of GHOST® PROTEIN CEREAL whenever, wherever. From breakfast to your favorite go-to snack before hitting the field, gym, or office, we got you."
ghost team
Details
- Protein: 17g per serving
- Calories: ~180 (based on past GHOST Protein Cereal flavors)
- Serving Size: Typically around 40g
The official nutrition panel hasn’t been released yet, but if it follows the structure of their previous releases, you can expect high-protein, low-sugar macros with a clean ingredient list.
💰 Retail Price:
Previous GHOST Protein Cereal flavors retail at $8.47 per box at Walmart, and we expect this new Cinnamon Toast Crunch flavor to follow suit.
Final Thoughts
GHOST continues to redefine what’s possible in functional foods. This GHOST Protein Cereal Cinnamon Toast Crunch collab combines elite flavor with serious performance benefits—and it's about to dominate the shelves.
Keep an eye on your local Walmart, and grab a box while you can. If this one performs anything like their previous launches, it won’t stay on the shelves for long.
About the Author
I’m Sammy—Cardiac Nurse, Product Formulator for Apollon Nutrition, Content Creator, and Founder of GOATED. My passion lies in helping others take control of their health through education, transparency, and honest supplement reviews. Whether it’s breaking down complex ingredients, formulating cutting-edge products, or creating engaging content, my ultimate goal is to empower individuals with the knowledge they need to make informed decisions and build a healthier lifestyle.
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